Google is such a household name, because it works. Whenever I need to find something on a computer, because of experience and results, i just type in GOOGLE.
Google wasn't always popular, back when it just started breathing, many people didn't believe in search, but two Stanford college students had faith that it would one day gross billions of dollars annually as it does today.
Google links to other sites, which improves a sites ranking. It makes money because it has hands in all types of projects, like Gmail and YouTube to name a few. The Internet became a way to advertise on-line and with many companies the key to survival is that technology and advertisement go hand-in-hand. It is continuing to grow and evolve, I wonder what's to come next.
~Selina O. Affram